
NATHALIE
NAHAI
Trust, Connection & Agency in an Age of AI
Nathalie Nahai is a renowned author, international speaker, and behavioural science expert, celebrated for her unique blend of deep expertise in psychology, technology, and the arts. She helps organisations understand and ethically apply behavioural science principles to enhance their online presence.
Academic & Professional Background
Holds a degree in psychology and has early experience in web design, providing a strong foundation for her work in web psychology.
Described as “a rare polymath with deep expertise in tech, marketing and psychology”.
Authorship & Thought Leadership
Nathalie is the author of the bestselling book Webs of Influence: The Psychology of Online Persuasion, which has been adopted as the go-to manual by business leaders and universities. Additionally, she is the author of Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience, exploring the psychology behind recent changes in expectations from employees and customers about businesses and their products.
Speaking & Consulting
Nathalie serves as a behavioural science advisor and has been a favoured speaker, consultant, and facilitator to Fortune 500 companies.
Lectures internationally on the subject of Web Psychology and Online Influence, with audiences including eBay, Google, Lund University, and Harvard Business Review.
Media & Public Engagement
Host of The Hive Podcast, where she explores the intersection between persuasive technology, ethics, and the psychology of online behavior.
Writes for national publications such as the BBC and The Guardian, and runs a bi-monthly blog on the subject of Web Psychology.
Artistic Endeavors
​
Nathalie also an oil painter, author, speaker, and musician who works at the emergent edges of psychology, persuasive technology, society, and the arts.





