SUMAN
RANDHAWA
How to Master Influence and Persuasion
Suman Randhawa, Business Woman of the year 2024 is an award-winning sales and messaging consultant, speaker, author, and podcast host committed to educating entrepreneurs selling with integrity, empathy, and confidence. She is on a mission to redefine what success looks like in sales; making it inclusive, intentional, and full of heart.
Suman has over 30 years of experience working with global brands
The Mirror, FHM, Heat Magazine, and Harrods’ Private Client division. She embraces a powerful “more heart, less hustle” approach, prioritising an authentic, values-driven sales over aggressive tactics.
Author & Content Creator
Author of More Heart, Less Hustle, a guide to generating consistent, ethical sales for small businesses. She is also a regular blog contributor, covering topics like messaging, AI, and business strategy: from refining your voice to embracing new technologies.
Services & Impact
Offers tailored one-on-one mentoring—30-day immersions, 3- and 6-month accelerator programmes—to help clients scale sales, build sustainable businesses, and amplify their authentic voices. Suman empowers small business owners globally to shift from selling with discomfort to selling with confidence and clarity.
Ethos & Mission
Believes selling can be both natural and empowering, done in service of others and aligned with one’s values.
